THE FALL SESSION STARTS NOVEMBER 12, 2026

The reset your bowling has been asking for.

FRAME OF MIND — Unlock the Mental Game in Two Weeks

JOIN FOR $147

STOP LEAVING YOUR MENTAL GAME TO CHANCE

WHAT ARE YOU WAITING FOR?
do you feel like your bowling 
is at the mercy of your mood and 
how you're feeling that day? 

Your mental game shouldn’t be the variable you can’t control.

This course gives you a proven structure to get out of your own way, perform with confidence, manage your emotions, and stay focused on the things that actually make a difference in your bowling performance.

SIGNS THIS COURSE IS FOR YOU:

  • Do you struggle with self-doubt?

  • Do you put yourself down when you struggle?

  • Do you overthink adjustments?

  • Do you get distracted by things beyond your control?

  • Do you keep trying to strike by focusing on the outcomes?

  • Do you feel the need to prove yourself to those around you?

FEEL GOOD ABOUT YOUR BOWLING

A mental game course to help you get back to what you love. Dive deeply into why you bowl and learn how to shift your focus to what actually matters in creating results. Learn more about your unique gifts and strengths and how to apply them.

SHED UNWANTED THOUGHTS

Do you put too much pressure on yourself? Do you find yourself trying to prove yourself to others? There’s a way to acknowledge your thoughts and feelings and choose to upgrade to more helpful thoughts while competing.

CREATE BETTER STRUCTURES

Learn how to set yourself up for success and more consistency. Put structures in place that prime you for your ideal performance rather than leaving it up to chance.

IT’S TIME TO TAKE BACK CONTROL OVER YOUR GAME

This two-week virtual course is designed to help you get out of your own way, regain control of your mental game, and start performing with greater confidence and consistency.

You’ll learn how to focus your energy on the things that actually create results, build a stronger mental routine, and set yourself up to perform when it matters most.

What You Get

  • 4 LIVE workshop sessions with Professional Bowler Felicia Wong

    Learn the Frame of Mind process with personalized coaching, real-time Q&A, and the guidance to help you apply what you learn to your game.

  • Practical tools and mental practices

    Develop a structured approach to your mental game with practices that help you build consistency, manage pressure, and compete with greater confidence.

  • Access to a private, supportive community

    Connect with fellow bowlers who understand the mental challenges of the game and support one another along the way.

  • A mental game workbook

    Work through exercises to better understand your mental game, recognize unhelpful patterns, and refocus on what matters most.

Learn to Upgrade Your Thoughts. Upgrade Your Performance.

JOIN FRAME OF MIND

YOUR MIND IS OVERSTIMULATED. LEARN HOW TO FOCUS ON THE RIGHT THINGS FOR YOUR BEST PERFORMANCE.

Too many thoughts, distractions, and expectations can get in the way of your performance. This mental game course will help you quiet the noise, direct your attention where it matters most, and develop the mental resilience to navigate challenges and compete with the same confidence you bring to practice.

THIS IS YOUR CHANCE.

Felicia delivered an excellent course that was both engaging and easy to follow. Her calm and approachable style made it easy to stay focused, absorb the material, and truly enjoy each topic being presented. She has a way of explaining concepts that makes them feel clear and applicable, without becoming overly technical or confusing. The activities felt meaningful and impactful, largely due to her delivery and the environment she created. There were many different elements throughout the session that I plan to apply to my game moving forward, as well as revisit and refine within my current processes. Overall, Felicia made the course both insightful and enjoyable, bringing an energy to each topic that kept it engaging from start to finish.

— CHRISTINE J.

Where to start? I have always struggled with bad shots leading to very negative feelings, which can take over my game. While I don't think these thoughts will ever be completely eradicated, Felicia has really helped me in dealing with them before they completely take over. Nothing complicated, just the process of a specific breathing pattern incorporated into the pre shot routine has really helped. It had the knock on effect of pretty much eliminating distractions on the lanes as I've become more focused.

— RICK R.

This is a great next level type of course. Like a bowling mindset 301 college course. While there are some basics, this is really applicable for the competitive bowler more than the one night a week league bowler. There is immense value in the course as it gives the person taking it a mental toolbox to turn to when things aren’t going well or you need to help yourself back into a flow state. There are tools for dealing with bad shots as well as tools for not getting to high and loosing focus when things are going well.

— JOE J.

You can do as much with your physical game but without a strong mental game you won't be able to take it to the next level if that is what you desire.

— BRIAN B.

FRAME OF MIND

SHIFTING YOUR FOCUS

This course is for bowlers who want to reach their potential on the lanes — and are ready to strengthen the mindset behind their performance.

Whether you're a league bowler, competitive athlete, or someone who simply wants to enjoy the game more, this course will help you:

  • Let go of past mistakes and build a resilient mindset

  • Develop focus, confidence, and emotional control

  • Create a clear vision of your best self and bowl from that place

  • Feel more joy, purpose, and presence on the lanes

If you’ve ever felt stuck in your head, frustrated after a bad frame, or like you’re capable of more — this course will give you the tools to unlock that next level, both mentally and emotionally.

FOUR LIVE SESSIONS

Join me for four live sessions throughout the course. We'll discuss the course materials, answer your questions, and learn how to apply the material to your game.

Read more about each call in the dropdown below. All meeting times are displayed in MDT.

    • Welcome and introductions

    • Overview of the course and structure

    • Reconnect with your purpose and why you bowl

    • Understand who you are when you’re performing your best

    • Dive into what has worked for you and what hasn’t

    • Learn what blocks have held you back in the past

    • Learn structures to help you get more consistent

    • Get a deeper sense of how visualization can be applied

    • Gain insight into your self-talk and whether it’s helpful or hurtful.

    • Build routines to set yourself up for success.

    • All about Acceptance

    • Reframe success

    • Move on from undesired results

    • Putting it all together

    • Wrap up and moving forward!

Your investment: $147 USD

SIGN ME UP 
HI! I’M FELICIA

I’ve been bowling since I was four years old. From youth bowling to competing for four years at Wichita State University, representing Team Canada for 16 years, and competing on the Professional Women’s Bowling Association (PWBA) Tour for the past five seasons, bowling has been a huge part of my life.

But my journey hasn’t always been sunshine and rainbows.

After years of competing on Team Canada without achieving the success I wanted, I had to take a long, hard look at why I was bowling in the first place.

Bowling was something I chose to do, yet I had put so much pressure on myself that my self-worth became deeply tied to my performance. The sport I once loved wasn’t fun anymore.

Over time, and after a lot of soul-searching, I reconnected with my why. I rediscovered my love for bowling and, along the way, developed a passion for helping others be their best selves on the lanes.

Through my journey, I learned something important: focusing on winning alone doesn’t lead to our best performances. This seems so obvious, and yet in the moment, when we want to win, we can let this take over.

We can want to win while also learning to trust ourselves, stay present, and respond to challenges without letting every shot or result define us. There’s another way to approach competition, one that allows us to perform with greater freedom and find more enjoyment in the process.

Drawing on the lessons I’ve learned from my coaches, sports psychologists, and my own experience, I want to help you strengthen your mental game, pursue your biggest goals, and rediscover the joy of competing.

Because it doesn’t have to feel like a constant battle. You can learn to navigate the tough moments, trust your game when the pressure is on, and experience more of those moments when everything clicks.

I’ve experienced the highs and lows of this sport firsthand. Now, I want to help you show up as your best self more often, not just when things are going well, but when it matters most.

FRAME OF MIND

Starts November 12th, 2026

GRAB YOUR SPOT!

  • This course is for bowlers who want to strengthen their mental game and feel more confident, focused, and in control on the lanes. Whether you struggle with frustration after bad shots, overthinking, performance anxiety, or simply want to compete more consistently, this course will help you develop a healthier and more intentional approach to competition.

  • This work will complement the work you’re doing with another coach. This course is here to build a strong foundation for your mental game and give you the structure you need to bowl more consistently.

  • Some of the techniques will make a difference right away, whereas other areas of reflection and techniques may take longer to integrate as you rewire and upgrade thought processes.

  • Your mental game is one part of bowling and a big factor in overall performance. Developing your mental game helps you make better decisions, recover more effectively from mistakes, and stay focused on what you can control.

    This course gives you tools and practices to help you approach competition with greater confidence, resilience, and consistency.

  • The four live calls will be approximately one hour each and will take place on Thursday and Sunday evenings. Most of the material and workbook exercises will be covered during these calls, and you will want to start applying these concepts to your practices and leagues.

    If you have league during some of the calls or cannot attend live, all calls will be recorded, and you will have lifetime access to the material.

  • The content can be appropriate for youth bowlers, but due to the reflection and depth of the material, it would be best for bowlers aged 15 years or older.

    While these tools and practices may be good for parents to know, it may be difficult for parents to relay the concepts to their children if the children are not in direct attendance.

  • This course takes a structured approach to the mental game with a proven process from my own career and through coaching others.

    The framework combines experiences from my own career with techniques and tools I have learned from coaches, sports psychologists, and even through yoga to support your overall performance and enjoyment of the sport.

  • Feel free to email me at fswong@live.com and I will be happy to answer any other questions you have.

FREQUENTLY ASKED QUESTIONS (FAQ)

Questions? Email fswong@live.com

Courses under $197 are non-refundable as all course content is available for download immediately upon purchase